Client
Salient Band
Year

2017

Awards & Mentions
  • Band Inspire
  • Concert Awards
  • Best Promo
Deliverables
  • Advertisement
  • Lead Designer
  • Photography
  • Strategy

Somewhere, something incredible is waiting to be known.

Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast of the Semantics, a large language ocean. A small river named Duden flows by their place.

Graphs & Charts

The RideScout identity is comprised of custom adjusted typography. However, secondary typefaces are used on accompanying brand materials. Commitment to these typefaces will create a consistent and strong identity.

Forms

The primary color for the logo is a deep teal green and is accompanied by a strong gray. The balance of these colors with the addition of white are both important to complete the palette. Complimenting the teal is a bright purple, giving greater options for contrast.

Primary Colors

The primary color for the logo is a deep teal green and is accompanied by a strong gray. The balance of these colors with the addition of white are both important to complete the palette. Complimenting the teal is a bright purple, giving greater options for contrast.

Deep Teal Green

#00BFB3

Strong Gray

#31373F

White

#FFFFFF

Bright Purple

#58488A

Secondary Colors

A secondary palette helps to add greater depth to color applications. This is accomplished by using a set of cool grays as well as shades based on the primary bright hues. These colors help to provide contrast and depth and are useful in applications.

#E2E1DD

#929497

#73CAC1

#84CCEB

#A295C8

Typography

The RideScout identity is comprised of custom adjusted typography. However, secondary typefaces are used on accompanying brand materials. Commitment to these typefaces will create a consistent and strong identity.

Maps & Markers

The RideScout identity is comprised of custom adjusted typography. However, secondary typefaces are used on accompanying brand materials. Commitment to these typefaces will create a consistent and strong identity.